Ricoh Imaging is pleased to announce our new WG Series camera the WG-50. The RICOH WG series is well known for its tough design which can be used under harsh conditions. With the RICOH WG-50, we achieved a waterproof performance down to 14m, and a shock proof against falls from a height of 1.6m. The RICOH WG-50 also features a freeze proof design to withstand temperatures as low as -10 , and is crushproof against weights up to 100kgf (kilogram force). With newly added Outdoor View Setting mode, a mode which instantantly changes the brightness of the LCD, the WG-50 is far more suitable with outdoor activity then any other previous WG model.